The iPhone 16 Pro Max represents the ultimate expression of Apple technology. Power, design, photography, and artificial intelligence come together in a device built for those who seek the best without compromise. This model is not only the largest in the lineup but also the most advanced, offering a superior user experience in every area: from photography and productivity to gaming and augmented reality.

Available on cec.com and in C&C stores, the iPhone 16 Pro Max is a benchmark for demanding users and professionals. Thanks to special sales conditions from C&C, you can see it up close and choose the perfect configuration for your needs.

An evolved, even more durable design

The aesthetic of the iPhone 16 Pro Max follows the elegant and minimalist lines of previous models but with significant updates. The next-generation titanium body makes it lighter and more durable, while the 6.9-inch Super Retina XDR display is the largest on an iPhone.

The screen is bright and fluid thanks to 120 Hz ProMotion technology, making it perfect for consuming multimedia content, photography, and professional tasks. Face ID is even faster, and the ultra-thin bezels increase the visible screen area while maintaining a compact feel.

A18 Pro Chip: a new era of performance

The heart of the iPhone 16 Pro Max is the A18 Pro chip, which is even more efficient and powerful. This generation introduces enhanced AI computing capabilities, ideal for:

• real-time photo and video editing

• immersive augmented reality experiences

• intensive multitasking and professional apps

• smart power management for extended battery life

The new chip makes the user experience even more fluid and responsive, both for daily use and for the most complex operations.

iPhone 16 Pro Max camera: the true leap in quality

One of the biggest features of this generation is the camera system. The iPhone 16 Pro Max camera represents a generational leap in mobile photography, thanks to:

• a new 48 MP main sensor with an improved aperture and advanced optical stabilization

• an ultra-wide lens with greater light sensitivity

• a 5x periscope telephoto lens, exclusive to the Pro Max model

• new computational photography functions, including Smart HDR 6, an improved Night Mode, and automatic Portrait mode

For video, the iPhone 16 Pro Max supports 4K ProRes recording, the professional LOG format, and the ability to save to external drives via USB-C. The image quality, for both photos and videos, is impressive, with results worthy of a professional camera.

Top-tier battery life and connectivity

Thanks to the efficiency of the A18 Pro chip and an optimized battery, the iPhone 16 Pro Max provides superior battery life compared to previous models, making it perfect for busy days, travel, work sessions, or long video recordings.

The USB-C port supports fast transfers and connections to external devices, while the next-generation 5G module and Wi-Fi 6E ensure stable and lightning-fast connectivity in any situation.

iPhone 16 Pro Max at C&C: how to get the best price and support

The iPhone 16 Pro Max is available at a special price on cec.com and in C&C stores.

To find out about active promotions on the iPhone 16 Pro Max, go to the dedicated page at this link: iPhone 16 Pro Max at a special price!

Additionally, at all C&C stores, you can see the design and build quality up close, receive expert assistance from certified staff, evaluate the best purchasing and configuration options for you, and access flexible payment solutions, including installments.*

In-store, you can also complete your Apple ecosystem with original compatible accessories like cases, MagSafe chargers, and an Apple Watch, or trade in your old iPhone.

The iPhone 16 Pro Max is more than just a smartphone; it’s the definitive tool for anyone who wants a device that combines technology, power, style, and professional features. With a revolutionary camera system, high performance, and a refined design, it represents the pinnacle of Apple innovation.

Discover all the available configurations and colors on cec.com or come try it out at one of the many C&C stores throughout Italy.

Find the C&C Store nearest to you at this link: C&C Stores in Italy

*Financing conditions are available in-store only.